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Industry Buzz & Snippets: 01/04/10

Media:

  • News sites dabble with a web tool for nudging local officials.

Search:

  • In allowing ad blockers, a test for Google.
  • Google doesn't want searchers to find SEOs and web designers.

Industry News:

  • Some NAI members don't fully comply with behavioral targeting standards.
  • Interactive ad shop iCrossing currently entertaining acquisition bids.

Campaigns:

  • 'Avatar' soars on fat ad spending, mass marketing.

Analytics:

  • How to assess why some affiliates outperform others.

Social Media:

  • 3 month protest resolved: YoVille widget factory returns to Facebook.

Smartphones:

  • Firms selling apps for simple phones.
  • Verizon Droid vs. Google Nexus One: an ongoing comparison.
  • New specs about Motorola's Droid Devour leaked.

Mobile Computing:

  • Freescale takes aim at tablet computer market.

Gaming:

  • EA's Chip Lange speaks about the future of gaming’s hottest sector: casual and social games.
  • Facebook app developer RockYou shifts focus to social gaming.

Legal/Regulatory News:

  • AOL, Unique Vacations sue over search marketing contract dispute.
  • Public interest groups call for antitrust probe of TV Everywhere.

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