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Industry Buzz & News: 5/25/10

Online Ad Market:

  • Yahoo looks to direct mail partner to help it crack local ad markets.
  • Google transparency on sharing revenues as clear as mud.

Social Media:

  • Social ad spend still trails hype.

Email Marketing:

  • Constant Contact gets social, buys NutshellMail.

Mobile Computing:

  • Mobile deals will drive more ads to cell phones.
  • Nokia and Yahoo team up on mobile but nobody cares.
  • Next six months of Android 'will blow your mind.'


  • Facebook plans to roll out simplified privacy controls on Wednesday.
  • Privacy advocates say Facebook has fooled us once too often.


  • FTC vows to take close look at Google Wi-Fi sniffing.

Pearls of Wisdom:

  • 11 myths of social media marketing.
  • Why Office 2010 and Google TV may stumble out of the starting gate.


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