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MARKETING JOBS

Industry Buzz & News: 4/22/10

Online Ad Market:

  • Google partners with Bazaarvoice, brings consumer ratings to product searches and ads.
  • Apple corners in-app ad market with changes to developer agreement.

Ad Targeting:

  • ShareThis unveils display ad targeting platform.

Ad Technologies:

  • Why Adobe abandoned iPhone Flash app plans.

Social Media:

  • A look at the future of Facebook credits.
  • Has Facebook won the web war against Google?
  • Mobile social activity on the rise.

Legal/Regulatory:

  • FCC remains mum on broadband reclassification.

E-Readers:

  • Amazon's Kindle reader to be sold in some Target stores.

Demographics:

  • Women want personalized ads.

CRM:

  • Salesforce.com buys business contacts directory Jigsaw for $142 million.

Smartphones:

  • Dell releasing several high-end Android, Windows 7 smartphones.

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