The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

In Email Battle, DOJ Takes Utah's Side

The U.S. Department of Justice has said that the federal Can-Spam Act does not supersede Utah's so-called child protection registry act, and that the state's Do Not Email registry does not infringe on free speech.

The move is a massive blow to efforts to have Utah's Do Not Email law overturned, and it leaves the biggest argument against the registry unaddressed, writes Direct Magazine (via MediaBuyerPlanner). The lawsuit has been filed by the Free Speech Coalition; although mainstream marketers aren't taking part in that porn group's suit, advertising trade groups are hoping it wins this battle.

The Justice Department's weighing in on the side of the registry is not good news for those groups, but Justice failed to address the Free Speech Coalition's argument that Utah's Do Not Email registry poses an unconstitutional interference with interstate trade, according to the article.

The first hearing in the case, before Judge Dale Kimball in U.S. District Court in Utah, will take place today (Nov. 9).

Search

Related Topics

Advertisement
Related stories:

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research