IGA Raises $30MM for Asian Expansion

In-game ad firm IGA Worldwide has raised $30 million in Series B funding to expand into Asia, reports Next Gen.

IGA culled $25 million in Series B funding last year, led by the financial arm of NBC Universal.

According to IGA, in-game ads will grow "into the billions" by 2012.

The company competes with Microsoft-owned Massive.

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