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IDC Publishing Press Releases in RSS

InfoWorld: IDC and RSS
IDC: Press Releases Home (Look for "XML" icon top right)

Technology analyst group IDC is now publishing its press releases in RSS (aka, "Really Simple Syndication" format, the XML-based protocol for syndicating content popular with webloggers and other smart publishers). It's such an obvious PR vehicle that it's a wonder everyone isn't doing it. It's certainly a far better idea than spamming journalists with press releases by email.

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