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IAB Lends Helping Hand to Small Online Publishers


What a thoughtful bunch

The Interactive Advertising Bureau (IAB) created a new membership level for small online publishers, part of an effort to help them "prevent adverse state and Federal regulation that could hinder [their] ability to sell or carry advertising."

Any publisher that vends ads directly, indirectly or through a third-party network may join the IAB Small Publisher network, provided they make less than $1 million in annual revenue. The introductory rate is $500 per year.

Interested publishers may contact Michael Theodore, the IAB's VP of Member Services, at michael [at] iab.net.

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