Shunning the likes of YouTube and MySpace as a means of building community, Scripps Networks has decided to create a standalone social-networking site for its HGTV home and garden cable channel.
The new online community, Rate My Room, will allow TV viewers to network online, discussing remodeling, budgets, and future projects, Red Herring reports. Users of the site, set to launch Monday, can write ratings and reviews, post to various forums, and upload photos of their living rooms, bathrooms, or other rooms that have either been recently designed or need remodeling.
Eventually, additional features will be added to the site, including the ability to upload videos from a PC or mobile phone camera. HGTV is also considering adding the ability to share content with other sites as well as developing sections for blogs, journals and wikis.
