NYT: Web Magazine Dangles Pay-and-Surf Incentives
For $35, Salon.com will sell you not one, but two subscriptions to Salon premium. That comes complete with content free of banners, pop-ups and full-page ads. But wait, that's not all! Act now, and you'll also get a one-year subscription to a magazine like Wired, U.S. News & World Report or National Geographic Adventure. Sounds like a great bargain? There's more! How about Free access to MP3s from Premium Music Mix? That's right, and the chance to mingle with other lovers of Salon's content at exclusive Salon Premium member events…
Seems like no one at Salon has seen Tin Men and taken its sales strategies to heart. From memory: "How much do I want to pay for this Cadillac? What a stupid question. How about nothing! I want to pay nothing for this car. How do you like that?"
