The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Google Uses Earth to Help Charities


It ain't much, but it's home

Google has created a program that benefits charitable organizations through Google Earth, reports The Boston Globe.

The Google Earth Outreach Program enables organizations to collect donations and achieve other goals, such as volunteer recruitment. It also unites other efforts the search engine giant previously implemented under a more formal banner.

Google hopes the new program will make more charities aware of the tools already available to them, thereby increasing usage.

The US Holocaust Memorial Museum, an early adopter in the effort, is using the Google Earth tools to bring attention to the genocide and other atrocities occurring in Darfur.

Search

Related Topics

Advertisement
Related stories:

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research