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Google Search Plus Your World Scrutiny Grows

Google has emphasized that Google Search Plus Your World coverage of Search Plus Your World, does pull public content from the open web, not just content from Google+.

As the change rolls out, though, people are having their doubts.

Danny Sullivan at Search Engine Land writes that not only does the feature favor Google+, but does so even more than he originally thought.

The changes, he said, "turn Google+ into an essential social network for any search marketer."

FTC Complaint

For this reason, the Electronic Privacy Information Center is considering making a complaint to the U.S. Federal Trade Commission, the LA Times reports.  "We believe this is something that the FTC needs to look at," executive director Marc Rotenberg told the publication.

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