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Google Chrome Draws 2M Visitors in First Week


In the time between September 1 and September 7, Google's Chrome browser enjoyed 1.9 million unique interested visitors in the US alone, according to Nielsen Online, which tracked hits to Google Chrome's "thank you" page.

 

 

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Almost 1.4 percent of all US visitors that went online during that time period visited that page — which typically appears for users that choose to download the new browser. Over 73 percent of visitors were male. Those aged 35-49 years accounted for 39 percent of all traffic. The few female visitors typically fell between the ages of 18-34.

What's more, customers that tried Chrome immediately recorded their thoughts in the blogosphere:

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"The interest in all things 'Google' was apparent in the online discussion surrounding the somewhat unexpected Chrome launch," said research director Jon Stewart of technology and search at Nielsen Online.

"The browser was mentioned in nearly one percent of all online discussions the day after its launch – a respectable slightly-more-than-half of what the highly anticipated iPhone 3G generated when it launched earlier this summer."

Chrome debuted on September 2, buttressed by a great deal of buzz: the following day it comprised 0.92 percent of online consumer discussion, outpacing Firefox (0.4 percent), Internet Explorer (0.2 percent), Safari (0.09 percent) and Opera (0.07 percent).

On September 4, Google added Chrome to its Google Analytics browser tracking section. Tech blog readers appeared to experience the highest rate of Chrome penetration: six percent of readers at TechCrunch, for example, arrived on Chrome in that first week, cannibalizing Internet Explorer rates.

It was noted, however, that Chrome's "Incognito" feature tended to artificially inflate unique visitor rates.

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