BBC: Buick 'Masturbation' Car Renamed
The 2004 Buick Monkey Spank
Admittedly, we at MarketingWonk are not exactly masters of brand naming, but then, we don't have GM's marketing budget for naming research either. The BBC explains:
Red-faced officials at General Motors in Canada have been forced to think of a new name for their latest model after discovering it was a slang word for masturbation.
GM officials said they had been unaware that LaCrosse was a term for self-gratification among teenagers in French-speaking Quebec.
Oops.
