NY Daily News: Double Agent Dish: An Online Lad Mag by Female Wags
Double agent dolls
Sign of the times: new online media properties are being born. Here's a cute one, DoubleAgent.com, a site aimed at every advertiser's favorite demographic - young men - but the hook is it's written by women. With advice on style, dating and sex, DoubleAgent is the Queer Eye for the Straight Guy without the homosexuals. Content is a mix of web, email and online video.