Gannett Selects AOL's Adtech to Serve Digital Ads

Gannett Co. announced plans to use Adtech, a German technology owned by AOL, to serve digital ads across its suite of sites.

Gannett runs 20 news groups in the United Kingdom. In the United States, it operates 23 TV stations and 85 newspapers, including USA Today. Nielsen says Gannett's online sites alone serve about 25 million unique visitors per month.

The deal — which marks Adtech's US foray — covers all Gannett local news markets for print and broadcast, as well as online destinations.

Search

Subscribe to MarketingVOX|News

Latest interactive marketing news	Latest media planning news & facts	Latest marketing data & research
B2B CEOs Cautious About, But Warming To, Social Media Marketing Yahoo Rushes To Market With Axis Apple Designer Regrets \| Mobile "Crushes" Facebook? \| IBM Distrusts Siri Pandora: Losses Way Up, But So Is Ad Revenue Marketo Introduces Integrated Social Marketing Automation	Another Indie Rock Station Goes Down: Boston?s WFNX Sold to Clear Channel DirecTV Strikes Video, Internet Agreements To Reach Rural US Viacom: Social TV Must Offer Content, Communication, Comments LA Times Kills Sunday Magazine, Will Launch Luxury Quarterly ESPN Upfront: Heavy on Digital, Authentication, New Films, Advertiser Value ABC Upfront: Heavy on Comedy and Schedule Shakeups	Out-Of-Home Advertising Up 4.5% In Q1 News, Beauty And Style Dominate Top 50 Web Properties UK Companies Spend On Social, But Snooze On Google+ Top 10 Cable Television Programs, Week of May 14, 2012 Top 10 Network Television Programs, Week of May 14, 2012 Q1 Mobile Mix Shows Growth Of Tablets, Decline of Feature Phones

Latest interactive marketing news

Latest media planning news & facts

Latest marketing data & research

Another Indie Rock Station Goes Down: Boston?s WFNX Sold to Clear Channel

DirecTV Strikes Video, Internet Agreements To Reach Rural US

Viacom: Social TV Must Offer Content, Communication, Comments

LA Times Kills Sunday Magazine, Will Launch Luxury Quarterly

ESPN Upfront: Heavy on Digital, Authentication, New Films, Advertiser Value

ABC Upfront: Heavy on Comedy and Schedule Shakeups

Out-Of-Home Advertising Up 4.5% In Q1

News, Beauty And Style Dominate Top 50 Web Properties

UK Companies Spend On Social, But Snooze On Google+

Top 10 Cable Television Programs, Week of May 14, 2012

Top 10 Network Television Programs, Week of May 14, 2012

Q1 Mobile Mix Shows Growth Of Tablets, Decline of Feature Phones

The Voice of Online Marketing	\| MEDIA KIT \| NEWS TIPS
The latest practical news and developments at the intersection of search, email, social media, mobile marketing, web analytics, online advertising, ecommerce and more.

Gannett Selects AOL's Adtech to Serve Digital Ads

Search

Related Topics

utmx_section("Section Name") Subscribe to MarketingVOX|News

Subscribe to MarketingVOX|News