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MARKETING JOBS

Fox to Share TV Premieres via iTunes


Family Guy's latest season
debuts on iTunes

While NBC offers free downloads of recent TV episodes on its own site, and ABC does the same on AOL, Fox has unveiled a similar strategy.

Fox will be giving away all of its premiere episodes - for free - on iTunes.

Free episodes will no doubt land on iPods, potentially turning the giveaway into viral marketing.

Ultimately, Apple and Fox hope the giveaway will entice users to purchase regular episodes.

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