The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Four A's Conference Plate Full

The New York Times outlines the themes of this year's American Association of Advertising Agencies annual management conference, kicking off today in Bermuda: searching for more effective ways to reach elusive consumers; more accurately measuring adspend ROI; dealing with new technologies to deliver advertising; trying to figure out how to increase the diversity of their workforces to reflect the consumer population; fighting to convince clients that they shouldn't be treated like mere vendors or suppliers. Sounds like typical fare.

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research