"Tyler's Ultimate Holiday Menu Planner," launched today on FoodNetwork.com, will enable users to organize videos to customize the dishes they want and the order in which want to watch celebrity chef and cookbook author Tyler Florence prepare a holiday meal.
Visitors to Scripps Networks Interactive's FoodNetwork.com can choose up to 10 dishes from a list of 26 holiday recipes for their personalized menu plan. Florence will take visitors through each dish's preparation, including shortcuts and techniques until the whole meal is complete.
"This customization of video play options uses broadband to its fullest potential. Users can pause or replay Tyler to make sure each dish at home turns out just as perfectly as his do in the studio," says spokesperson.
Calphalon and MasterCard have taken major sponsor positions with "Tyler's Ultimate Holiday Menu Planner" and will provide accompanying videos focusing on additional cooking tools and techniques as well as tips for a stress-free holiday.