EyeWonder has released (pdf) a new module for its AdWonder platform to allow creatives to design, build and test ad units entirely within Macromedia's Flash authoring environment, reports ClickZ. With the new component, producers can drag and drop video windows into their banner or expandable ad units.
EyeWonder is "putting things like scrubber bars, play and pause buttons, a lot of things you'd sometimes have to build from scratch, right in the Flash interface," Derek van den Bosch, a program manager with Tequila Los Angeles, is quoted as saying. "We're dying to start using it."