MarketingVOX: The Voice of Online Marketing | MEDIA KIT | NEWS TIPS

Etailer-Threatening Patent Suit Goes to Trial this A.M.

Internet Retailer reports that Amazon.com and several other online retailers haven't settled the patent case that threatens their ability to freely customize product suggestions based on customers' previous shopping habits. The suit, started by patent holding company Pinpoint, goes to trial in just a few hours in Chicago. Other defendant brands include Target, Toys R Us, Borders, Egghead, CDNow and Virgin.

Related Topics

signs of doom
e-commerce
legal, government & regulation

Search

VideoEgg
sponsor
E-Mail This Story email this story «

Subscribe to MarketingVOX|News

MARKETING JOBS