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eMarketer Releases Europe E-Commerce Study

eMarketer: Europe E-Commerce to Grow Fourfold to 2006

eMarketer has released its Europe E-Commerce: B2B & B2C report. The report predicts B2C e-commerce revenues will hit $240B by 2006. The report also covers Internet usage and IT spending.

Other finding include:

  • Germany, the UK, France and Italy accounted for 70% of e-commerce revenues in Western Europe in 2002

  • The UK's share of Western Europe's online travel market rose from 16.9% in 1998 to 34.6% in 2002, primarily at the expense of Germany (Denmark's Centre for Regional and Tourism Research)
  • B2B e-commerce in Europe will more than triple in three years, from $314.15 billion in 2003 to $1 trillion in 2006


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