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ECD and Star of Subway Viral Ajello to Leave Agency.com


Ajello

Tom Ajello, Agency.com's ECD in New York, has become the latest executive to leave the shop, writes AdWeek. He will stay on into April to help during the transition to a new ECD.

Agency.com has suffered a string of high-level departures since Don Scales resigned as CEO in February 2006 over strategic differences with TBWA. The departures since new CEO David Eastman took the reins include the managing partners of the New York and San Francisco offices and media director Scott Symonds.

Agency.com was widely criticized for releasing a video on YouTube as part of its pitch for the Subway interactive account in August.

Ajello played a prominent role, uttering its most memorable line: "If we roll, we roll big." Agency.com subsequently dropped out of the review.

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