Press Release: DoubleClick Signs Two-Year DART for Publishers Deal with Nasdaq

DoubleClick Inc. (Nasdaq: DCLK), the leading provider of marketing tools for advertisers, direct marketers and web publishers, today announced it has signed a two-year exclusive DART for Publishers contract with NASDAQ, the world's largest electronic stock market. DART for Publishers is a hosted, advertising serving and management solution that helps web publishers efficiently manage, serve and report on online ads, to monetize their content and increase revenues. […]

The DART for Publishers service is part of DoubleClick's Publisher Solutions division, which along with the DART Enterprise ad serving software and DARTmail email service provides comprehensive marketing solutions for approximately 1,000 publishers worldwide.