DoubleClick release: DoubleClick Reports Third Quarter 2004 Results
DoubleClick reported moderate revenue gains for 2004's third quarter, upping sales to $81 million from 2003's $74.8 million. Most units saw modest growth, a notable exception being the Ad Management unit, which saw a slight decline. While volume increased in the ad management business, prices went down. Part of that decrease was offset by DoubleClick's ad management products for advertisers, which reportedly earned more this quarter, although the figures were not broken out.