The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

DoubleClick Packs Golden Parachutes onto Backs of Top Execs

TheStreet.com reports that DoubleClick executives are giving themselves a bit of a golden parachute. The firm that hired Lazard Freres to explore "strategic options" decided on Monday that it would put in place a special bonus program for its top five officers. If CEO Kevin Ryan sees fit to keep coming into the office for the next 150 days, he'll get an extra $150,000. If he manages to do it for a whole nine months, he'll get $300,000. This bonus will be paid in full if any of the executives get fired in the meantime. The short term of the bonuses may suggest a deal is in play, and that DoubleClick isn't confident a buyer would want to retain its existing management staff.

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research