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Dell and Microsoft Join (Red) Anti-AIDS Squad


Fighting AIDS, one parenthetical
brand name at a time

Dell and Microsoft have joined the promotional fight against AIDS in Africa.

Dell will market a line of red computers for (Red), a campaign started by U2's Bono and chairman Bobby Shriver of Debt AIDS Trade Africa.

(Red) Dell XPS computers will run on Microsoft Ultimate (Product) Red. The Global Fund shall receive $50 for every laptop sold. Desktops will net $80 apiece for the fund.

According to the IDG News Service, $50 supplies four months of antiretroviral medication for an undisclosed number of people.

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