Dec 28, 2011 | Broadcast & Cable, Media & Entertainment, Social Media, Sports, Television, TV Advertising
Sports telecasts made up 9 of the top 10 single telecasts of the year, according to December 2011 data from Nielsen. Super Bowl XLV between the Green Bay Packers and Pittsburgh Steelers was the top individual telecast of 2011 with 111 million viewers, making it the...Dec 28, 2011 | Brand Metrics, Connected Device Comparisons, Mobile Phone, Retail & E-Commerce, Technology, Telecom
Nearly a quarter of a billion application downloads occurred on Christmas Day 2011, more than double any other day in the history of iOS and Android devices save for the previous day, which delivered roughly 150 million downloads, according to December 2011 analysis...Dec 28, 2011 | Analytics, Automated & MarTech, Brand Metrics, Creative & Formats, Data-driven, Retail & E-Commerce
Amazon led all major online retailers this holiday season in customer satisfaction, earning a score of 88 on a 100-point scale, the highest ever attained by a retailer studied since 2005, according to [download page] the ForeSee E-Retail Satisfaction Index. A host of...Dec 27, 2011 | Analytics, Automated & MarTech, Boomers & Older, Data-driven, Digital, Local & Directories / Small Biz, Media & Entertainment, Newspapers, Retail & E-Commerce, Television
69% of residents in areas served by a local newspaper with circulation of under 15,000 say that their local paper provides valuable local shopping and advertising information, while 81% rely on the paper for local news and information, according to a survey released...Dec 27, 2011 | Analytics, Automated & MarTech, Brand Metrics, Data-driven, Financial Services, PR, Social Media
47% of bank marketers responding to a survey from the CMO Council say they are using social media network pages and postings to deliver branded marketing content to their key customer, prospect, and partner audiences, according to [download page] a December 2011...