The PlayBook is killing RIM.
5 moves Microsoft must make in 2012.
Amazon selling a million Kindles per week.
WiFi ad network another option for mobile marketers.
Pearls of Wisdom:
Social signals and search: what is the impact?
LAPD bails on Google Apps because... continue reading »
Conflicting data has come out as to which social media platform B2B marketers prefer. A StrongMail survey suggests that B2B marketers are leaning to Facebook and will ignore the mobile channel next year.
A separate study by Pardot finds... continue reading »
Facebook appears to be experimenting with more flexible ad price models, based on an account in All Facebook. The publication reports that a Facebook advertising test is currently underway in which marketers are charged per action—namely, it is... continue reading »
Texting can help to both assess drinking issues and deliver brief interventions. That is the conclusion of a study published in the March 2012 issue of Alcoholism: Clinical & Experimental Research–a finding that is applicable to the marketing industry, which... continue reading »
In its first acquisition in the 11 years of its existence, VerticalResponse has bought Roost, a social media marketing technology company, to step up its social media offerings for small business clients. Under the acquisition, users can create and manage... continue reading »