Online Ad Market:
Twitter launches Earlybird Exclusive Offers.
Facebook, Twitter battle for billions in TV ads.
Impact of advertising in smartphone market.
Local ads start to aim at automobile drivers.
Foursquare launches location layers.
Yahoo keeps mobile focus on content, services.
Forbes hires AOL executive... continue reading »
unNiched 2010, an event that will launch online at the end of the month, will be what its promoters say is the first time health marketers will use crowdsourcing to develop health-marketingcommunications campaigns for a non-profit organization - the ... continue reading »
Content churned out - and then syndicated - by such companies as Demand Media or Associated Content, aka content mills, is of growing concern to the Internet Content Syndication Council. This group is worried about diminishing standards and are considering... continue reading »
Marketing studies and statistics so often quantify or establish facts that many in the industry already suspected or had anecdotal backing. Email marketing messages with a social sharing option generate higher click through rates than emails without these features!... continue reading »