Ad Targeting:
Make friends and boost sales with a content marketing strategy.
Ad Technologies & Vendors:
YouTube's new look draws mostly cheers.
Sharp to make 3D screens for mobile formats.
Publishing:
Publishers to AdNets: Hands off our ad inventory.
Is the Financial Times the perfect digital model?
Email...
continue reading »
Online TV viewers will accept up to 75% more advertising per hour than is currently programmed, according to a recent survey by comScore.
Online TV Ads Have Larger 'Sweet Spot'
In order to determine viewer receptivity to advertising when watching TV shows...
continue reading »
Although overall search query volume dropped 6.2% in February 2010, the 10% drop in February’s number of days implies growth, according to data from compete.
Major Search Engines Continue Market Share Trend
The major online search engines continued their established market share...
continue reading »
KROMA Makeup and Christopher Drummond Beauty are debuting an in-photo virtual makeover tool called picMD developed by ModiFace - a tool that the company hopes will be also white labeled by weight loss sites, plastic surgeons and ads for anti-aging...
continue reading »
London-based mobile game developer 1337bit introduced its first iPhone game - as well as one of the first games that requires users to get physical with their devices, as they might with a Wii.
Introduced in time for the Easter holiday,...
continue reading »
Before the iPad was launched, most of the information we had about the device was provided by Apple and a few trusted partners. With it now in stores, consumers and business can see for themselves what there is to like...
continue reading »