mtvU has launched a set of 25 localized websites geared to students at individual US colleges. The sites allow users to search for local entertainment listings, including restaurants, nightlife, sporting events, concerts and movies, all of which include dates and... continue reading »
The Conference Board Consumer Confidence Index, which improved moderately in July, made more gains in August and now stands at 56.9 (1985=100), up from 51.9 in July, The Conference Board announced (via Retailer Daily).
The Present Situation Index decreased to... continue reading »
Amazon.com has acquired social library network Shelfari for an undisclosed amount.
Shelfari lets users showcase books they've read on virtual bookshelves. Books can be reviewed and discussed among "friends," which occasionally form on-site reading groups. Some months ago, Shelfari also made... continue reading »
More than half of B2B marketers surveyed plan to increase international marketing budgets but are confronting attendant challenges, like language barriers, an exclusive B2B survey found, writes MarketingCharts.
Among marketers anticipating increases this year in non-US marketing budgets:
60.0 percent plan... continue reading »
With increased internet access, improvements to VoIP and technology like Skype, employers are finding it easier to outsource work, or support remote employees, than in previous years. But payment, particularly for firms whose workers inhabit many countries, remains a complex... continue reading »
Point, click, upload, share: Adobe's new mobile app lets smartphone users transfer photos from handhelds to Photoshop.com.
Specialized apps for iPhone empower users to upload photos directly to Facebook and Flickr, but other smartphones lack a comparable service.
The Photoshop.com Mobile app... continue reading »
Marketers from a cross-section of categories and industries are feeling the pinch of budget belt-tightening - over half (53 percent) expect ad budgets to be reduced over the next six month, for example - according to a survey from the... continue reading »
HiT Entertainment has selected GNKids, the kiddie-brand arm of Gorilla Nation, to sell ad inventory for its websites in North America and Australia.
Sites in the deal include ThomasandFriends.com, BobtheBuilder.com, RainbowMagicOnline.com, and Barney.com, the online destination of long-running kid show Barney... continue reading »
Last week the Nielsen Company released an overview of the presidential campaign's summer progress, providing a look at candidates' online presence and buzz, advertising campaigns, as well as TV viewership for party national conventions, reports MarketingCharts.
Among the key findings:
Online... continue reading »
Fact: Google's search engine spiders visit some sites more often than others. Oft-indexed sites are thought to be more appealing to Google — and on searches, they're likely to appear higher for relevant keywords.
Here are a handful of tips that... continue reading »
Today marks the debut of TheWB.com, Warner Brothers' contender to existing streaming show and movie sites like Hulu.
The WB was a teen-oriented TV network that died quietly in 2006. (The CW, also a teen network, owns the channel now.) It... continue reading »