Red Zebra Broadcasting, owned by Washington Redskins owner Daniel Snyder, is attempting to purchase Clear Channel’s sports station WTEM-AM and talk stations WWRC-AM and WTNT/Washington, MediaBuyerPlanner writes.
The buy would give Red Zebra Broadcasting a lock on the sports radio market... continue reading »
Technology inspired by Israeli surveillance has led to camera-equipped billboards that track faces in order to gather reliable viewing data for digital displays and screens, reports MediaBuyerPlanner.
The technology comes from TruMedia, which is testing the cameras in 30 locations nationwide.... continue reading »
Visual media vendor Corbis has partnered with documentary filmmaker Maysles Films to provide HD-quality film clips, unreleased footage and outtakes to those that wish to license the material.
Maysles' catalog includes Gimme Shelter, With Love from Truman, and Grey Gardens. The... continue reading »
Bonnier's Parenting magazine is offering readers cash back for purchasing products from certain online retailers, reports MediaBuyerPlanner.
The program, called Parenting Privileges, lets magazine subscribers get cash back — via a Visa Prepaid Card — when they spend with online retailers... continue reading »
Avery Doninger, a senior at Connecticut-based Lewis S. Mills High School, has been stripped of her position as class secretary for calling a school administrator a "douchebag" on her personal blog.
The administrator in question apparently threatened to cancel a school... continue reading »
While Google built search dominance on the purported merit of its product — almost entirely without advertising — the company does spend ad dollars to promote Google Maps, a product which will be crucial to its position in the local... continue reading »
North Oaks, a suburb in St. Paul, Minnesota, has demanded that Google remove images of its streets from Google Maps.
The city of North Oaks, which houses 4500 residents, says the search giant trespassed on what the community considers to be... continue reading »
Over half of UK residents (57 percent) watch at least one hour of on-demand TV or recorded TV each week, according to a UK nationwide survey measuring the popularity of on-demand TV and internet video, MarketingCharts reports.
Women watch more... continue reading »
While TV remains the preeminent channel for watching video content, the PC is slowly encroaching on TV's territory by capturing an increasing amount of screen time among those who download or stream video online, according to research from Ipsos MediaCT,... continue reading »
MacRumors reports that Apple may have purchased Me.com.
The domain was recently registered under MarkMonitor, which Apple occasionally uses to register online destinations, under the name of an Apple employee.
The company may use it to rebrand .Mac, an Apple service that... continue reading »
Turner is creating a proprietary ad network out of its own sites and partner properties, reports Mediaweek.
Advertisers may buy ad space from any of Turner's 19 websites, including TNT.com, AdultSwim.com and CNN.com, as well as from partners like PGA.com and... continue reading »
The Canadian Internet Policy and Public Interest Clinic has filed a privacy complaint against Facebook, asserting it violates the Canadian Personal Information Protection and Electronic Documents Act.
"Facebook does not make a reasonable effort to advise users of the purposes for... continue reading »
Last Thursday, Carat Digital Exchange users were informed that Carat planned to shut the service down. The email was sent by Mitch Oscar, the Exchange's executive VP, who cryptically added that the Exchange would reappear in September.
Carat's Digital Exchange is... continue reading »
80 percent of consumers think the internet will play a major role in comparison shopping, according to comScore, via The Seattle Times.
Search engine referrals to e-commerce sites, such as Amazon, rose from 39 percent of visits in April 2007, to... continue reading »
FeedBurner and parent company Google are introducing AdSense for Feeds.
AdSense for Feeds will not interfere with FeedBurner's existing ad sales structure. A limited number of publishers in the FeedBurner Ad Network will test AdSense for Feeds before it rolls out... continue reading »
Frustration among air travelers has driven them to avoid about 41 million trips over the past 12 months, costing the US economy over $26 billion, according to a Travel Industry Association (TIA) survey (via MarketingCharts).
Moreover, air travelers express little... continue reading »
Online retailer Overstock.com has filed a suit challenging New York State's "Amazon Tax," according to a company release.
New York State recently ruled that online retailers doing business with in-state inhabitants must collect sales tax on those purchases. The law... continue reading »
The debut of Sex and the City in theatres contributed to 16 percent of ticket sales on Fandango.com this weekend, according to Fandango (via MediaPost).
Fandango users purchased over one million advance tickets, setting a record for advance sell-outs. The movie... continue reading »
Video ad network Tremor Media has received an unspecified investment from the European Founders Fund (EFF).
The EFF finances startups and mature firms in the online and mobile sectors. It previously funded LinkedIn and Facebook.
EFF founder Alexander Samwer expressed confidence that... continue reading »
Coupons.com, a coupon-printing site, has launched BrandcasterSM, a promotional network for household brands.
On the client back-end, the system highlights promotions that consumers are most likely to print. Advertisers include Johnson & Johnson, General Mills, Kraft, Clorox and Kimberly-Clark.
A Simmons/Experian survey... continue reading »
Ad network Chitika has partnered with b5media to improve the range of its Premium Ad network.
Under the terms of the relationship, advertisers on Chikita's Premium Ads platform will be able to buy ad space across b5media's network of sites and... continue reading »
Personalized content filtering system The Filter has finally gone live.
The Filter has been in beta since 2006. Originally a playlist creation tool for iTunes, the recommendation system now includes internet videos, movies and TV, tailored to users' personal tastes —... continue reading »
Google has released an upgrade of Site Search, a paid feature for site publishers.
The new features include improved indexing, synonym search, date biasing and top results biasing.
Cost of the product depends on the size of the site. View rates at... continue reading »
Ad network Collective Media purchased Personifi, an audience targeting technology vendor for web publishers, mobile providers and ad networks.
The deal was estimated by outsiders as eight figures in a cash/stock combination, reports MediaPost.
Using a mathematical approach, Personifi's audience targeting technology... continue reading »
Among Western European and US adults, Americans are the unhappiest with their own country's healthcare system, with one-third (33 percent) saying it has so much wrong with it that it needs to be completely rebuilt, according to a new survey,... continue reading »
Higher prices at the pump and the grocery checkout line might be cutting into Father's Day budgets, according to the National Retail Federation's 2008 Father's Day Consumer Intentions and Actions Survey, writes MarketingCharts.
Conducted by BIGresearch, the NRF survey found... continue reading »
Some 85 percent of US consumers say they believe the country is in a recession and US consumer confidence in the economy plunged 17 points from the second half of 2007 to the first half of 2008, according to a... continue reading »
Google has been revealed as the anonymous author behind a 38-page complaint, addressed to the Australian government against eBay, the WebGuild reports.
Beginning June 17, eBay Australia plans to use PayPal exclusively as the acceptable form of payment for transactions on... continue reading »
The European online advertising market was worth €11.2 billion (in ad expenditures) in 2007, up from €7.2 billion in 2006, according to (pdf) final numbers processed and analyzed by PricewaterhouseCoopers and issued by the Interactive Advertising Bureau Europe, reports MarketingCharts.
Online... continue reading »
M&M's Mint Crisp ad, part of a cross-promotion for Indiana Jones and the Kingdom of the Crystal Skull, topped the 10 most-liked new TV ads between April 21 and May 18, according to Nielsen. At second was Tropicana's Pure Valencia,... continue reading »
Workers are increasingly fired for "leaking" company secrets via email, according to an Australian survey by Proofpoint/Forrester (via Australian IT).
The survey found one in five (23 percent) of Australian businesses fired an employee for email-related grievances in the past year,... continue reading »
A shareholder who filed a complaint against Yahoo's board has been denied a request for a seal, which protects a complainant's identity if it meets certain standards for confidentiality.
"Defendants have not satisfied their burden to show good cause for the... continue reading »
Sony has partnered with entertainment publisher Future US for rich media, high-quality downloads for the PlayStation 3, reports ClickZ.
Dubbed Qore, the offering will provide video game-related editorial content. Shows can be downloaded directly to PS3 consoles, where they can be... continue reading »
From ad:tech Miami's "Latin American Consumer Habits and Online Behavior" panel (via the ad:tech blog). Information was provided by CEO Fabia Juliasz of ibope/NetRatings.
Percentage of internet penetration:
- Brazil, 22 percent (42 million internet users)
- Mexico, 22 percent (22.7 million users)
-... continue reading »
Cross-platform exposure to advertising results in higher intent to buy on the part of consumers, reports Advertising Age.
The illuminating finding comes from a report by research firm Advertising Perceptions. The firm surveyed 25,000 people, looking at a broad range of... continue reading »
Despite declines in mainstream newspaper readership, college newspapers are an integral part of students' lives, with over three-quarters (76 percent) of them saying they have read their college newspaper in the past month, according to a recent Alloy Media +... continue reading »
In April, Google Sites continued to reign among search properties in the UK with 74.2 percent of all searches, according to comScore's first report on the UK search market that's based on its qSearch 2.0 online search measurement tool, MarketingCharts... continue reading »
Research firm iTVX has rolled out an analytics product that measures the perceived value of product placement online, reports MediaPost. The "In Web" service works like iTVX's traditional media monitoring service but takes other factors into consideration, such... continue reading »
Microsoft has signed a deal with Hewlett-Packard, geared toward increasing use of its search products, reports The Seattle Times. The deal makes Microsoft Live Search the default search engine when people launch Internet Explorer on new HP PCs. Internet... continue reading »
ABC.com was the most-visited TV broadcast network website for the 2007-08 season, but CBS.com's market share of US online visits increased 41 percent from the 2006-07 season - the largest growth among the six leading broadcast network websites, according to (pdf)... continue reading »
Today CBS is expected to announce the addition of Yahoo to CBS Audience Network. The deal would enable Yahoo to syndicate CBS shows on Yahoo TV, alongside existing offerings from NBC and Fox. Ads will likely be pre-rolls, and... continue reading »
IGA Worldwide is delivering in-game Sony ads on the PS3, reports Forbes.
It is the first outside company Sony has permitted to serve ads in its games. Sony previously handled all ad sales in-house.
Double Fusion is reportedly also forming a similar... continue reading »
WPP Group has purchased a stake in Yield Software, whose service helps marketers shift traditional media budgets to online advertising, reports MediaPost.
Yield enables users to "optimize" budgets across various online ad platforms. It apparently also assists with landing page optimization,... continue reading »
While 70 percent of companies request more than an email address during user registration, 85 percent of them fail to personalize email messages to new subscribers, according to Return Path.
The finding was part of Return Path's Subscriber Experiences study.
Strategic services... continue reading »
US moms and dads estimate their children spend only two hours a month on the internet, but kids say they actually spend 10 times more time — or 20 hours — according to a recent study, the first Norton Online... continue reading »
Ad Networks and Analytics:
Social networking analytics firm Sometrics launched a social media ad-serving platform. It claims the service is the first of its kind. The platform enables app developers to target ads by demographic, geography, interests and on-site activities.
Agencies and... continue reading »
Theorem Inc. has launched Theorem Analytics 2.0, a software-as-a-service (SaaS) program that enables media planners or account managers to upload various data and filter it through customized templates and formulas.
Reports can be converted to HTML, Excel or other formats.
... continue reading »
Comcast is piloting a new, slower service for users that consume more bandwidth than others — regardless of what they use it for.
"At the busiest times of the day on our network (which could occur at any time), those very... continue reading »
New Jersey resident Jenna Goddard is suing Google for serving pay-per-click ads that bamboozle searchers into registering for paid subscription services, reports MediaPost.
The ads in question offer users ringtones and other mobile services on a subscription basis.
Goddard claims Google violates... continue reading »
Supplier websites account for 72 percent of online hotel spend as of Q1 2008, a three percentage-point increase in dollar share from the previous year, according to a comScore study of the online travel industry, reports MarketingCharts.
As a result,... continue reading »