Blog-driven ad network Federated Media is rumored to have raised $50 million at a $200 million pre-money valuation...
US mobile subscribers in West Palm Beach, FL enjoy the best voice network service in the country. And...
Yahoo has revealed news of a new online ad system intended to improve affiliate sales for graphical and...
Despite billions of dollars spent on lead-generation programs and branding campaigns, a significant portion of these expenditures are...
To boost its entertainment profile, Microsoft unveiled a slate of original online programming. The offerings include shows geared...
Bar-based digital networks are an effective way for advertisers to counter ad-skipping and TV-commercial avoidance among adults ages...
Music streaming firm imeem has acquired SNOCAP, a DRM technology company.
"imeem shares SNOCAP's focus on enabling artists to...
Yahoo has replied to the three-week ultimatum Microsoft made on Saturday.
In a letter addressed to Microsoft CEO Steve...
Nielsen has announced it will buy rival IAG Research for $225 million, reports Mediaweek.
The acquisition shall mesh Nielsen's...
Tough times and technology advancements portend a renaissance of coupon use among shoppers.
67 percent of those surveyed by...
Mobile TV and video firm QuickPlay has partnered with Amobee, which provides mobile advertising, to launch a mobile...
As CD purchasing declined, Apple's iTunes strengthened its position as the dominant digital music destination, widening its lead...
Content syndication platform Mochila has just formed its first social networking relationship, with white label platform Pringo.
Pringo...
Integrated marketing communications was ranked top priority among senior marketers for the second year in a row, according...
The NewsMarket debuted the Beijing 2008 Olympics Channel today. The destination will provide free news content about the...
Search engine users click on specialized content — specifically news, image and video — in general search results...
Ad Networks and Analytics:
NAVTEQ will use Operative's software and platform to manage ad inventory on its online and...
As the result of a freshly-inked relationship, AOL Video and AOL Sports shall now serve ESPN video content....
Online ad spend in the UK rose 38 percent in 2007 and is expected to surpass TV spend...
Women's site SheKnows.com is introducing Daily Dish, a daily video show that caters to the same audience, according...
Online retailers are increasingly open to placing ads on social media platforms, reports Advertising Age.
This conclusion was drawn...
Sprint is helping The CW bring Superman's super cousin Kara to mobile phones in a new show.
Supergirl, who...
TheFind, a search engine that powers query results in lifestyle and green online shopping sites, has won the...
Consumers requested 32.4 million auto insurance quotes online in 2007, 8.9 million of which were referred from search...
Beijing and Shanghai-based online users are now able to access the English-language version of Wikipedia. The Chinese version,...
Google accounted for 67.25 percent of US searches in the four weeks ended March 29, 2008.
This is the...
Yahoo's Flickr has made good on a nearly year-old promise: adding video sharing to its photo service, reports...
Marketing's role has become more strategic over the past three years as marketers help drive innovation and new...
Marketers are under significant pressure to generate trackable ROI on online ad campaigns. This isn't easy when most...
Facing allegations that it falls afoul of a privacy law called Ripa, Phorm enlisted a third-party to assess...
UK-based publishers like Penguin and Bloomsbury have begun discounting books on their own websites, incentivizing customers to buy...
AdBrite has opened a marketplace — not for advertising or ad inventory, but for the technology that helps...
AOL's Advertising.com division is launching a tool for publishers to help them monetize their sites, according to a...
Millions of US adults visit quick-service restaurants each month, and they constitute a prime audience for in-store digital...
Yahoo is acquiring all assets of IndexTools, a web analytics software provider for online marketers.
IndexTools' technology shall enable...
Those with opinions on the FTC's behavioral targeting guidelines have only days to go before the deadline for...
Americans are growing more comfortable with young people's use of the internet - including social-networking sites, chat rooms...
Yahoo has announced plans to carry search advertising from Google as part of a "test partnership."
The experiment, whereby...
Despite anticipated sluggish retail growth, online retail will remain a bright spot with retail sales* (excluding travel).
It will...
Ad Networks and Analytics:
TargetSpot added eight stations to its lineup, including FoxNews Radio.
aCerno is a new network of...
It appears Yahoo may get the best of all worlds.
Yahoo and AOL are reportedly closing a deal to...
Ad technology firm mediaFORGE is introducing a widget ad format that increases advertiser control and viewer engagement.
Overstock.com uses...
The number of social network users in five major Latin American countries (Argentina, Brazil, Chile, Colombia and Mexico)...
Yahoo has made an agreement to sell ads and distribute video for Major League Baseball.
Yahoo shall sell the...
Despite ISP assertions that "Super Fast" broadband is standard, just 3 percent of Britons enjoy a connection speed...
Use and ownership of digital audio platforms, including online radio, iPod/MP3 players, and podcasting, continue to increase, according...
MSNBC will begin syndicating job listings exclusively from Monster.com, part of a new relationship between the two, reports...
IBM retained No.1 status on the CoreBrand 2007 "Computers, Peripherals and Computer Software Industries Brand Power" list, and...
Verizon has brought a false advertising suit against Time Warner Cable.
The company alleges one of Time Warner's...
Frank Quattrone, founder of the Qatalyst Group and one of the first i-bankers to assess Google in the...
