Feb 29, 2008 | Media & Entertainment, Television
Nearly 80% of US internet users will watch online video at least once a month in 2008 – that is, 52.5% of all Americans, or 154 million people – a great indicator that online video has reached mainstream audiences, according to projections from eMarketer....Feb 29, 2008 | Europe & Middle East, Social Media
Senior marketing executives in several countries agree that the use of social media for corporate, brand and product marketing is not a passing fad – with nearly half saying it is a vital component – according to research sponsored by TNS media...Feb 29, 2008 | Email, Financial Services, Personalization, Pharma & Healthcare, Retail & E-Commerce
Consumers want access to technology and services that they are not receiving from healthcare providers – like online access to medical information and the price of physician/hospital services,?finds a Deloitte Center for Health Solutions survey. Among the...Feb 29, 2008 | African-American, Television, Women
Among the presidential candidates, Barack Obama is the leading television advertiser in advance of the March 4 Ohio and Texas presidential primaries, according to the Nielsen Company. Between January 1 and February 24, Democrats Obama and Hillary Clinton and...Feb 28, 2008 | Paid Search, Retail & E-Commerce, Youth & Gen X
Prompted by recent headlines about declines in Facebook market share and Google’s sponsored clicks, a couple of blog posts by Hitwise analysts Heather Dougherty and Bill Tancer take a look at the sites’ traffic data. Facebook Traffic Facebook has growth...