With its purchase of MyBlogLog, a site aimed at blog publishers and readers, Yahoo continues its acquisition of...
In a move that will expand its reach in the online ticket market, eBay has purchased event-ticket reseller...
Blizzard Entertainment announced on Thursday that more than 8 million people subscribe to World of Warcraft, the massively...
Expanding their partnership, MTV Networks and youth-oriented Amp'd Mobile announced Wednesday that they plan to develop original episodic...
The TV Guide has launched a digital edition which contains all the magazine's print elements such as celebrity...
The BBC is planning to expand its online presence by creating social networks that are integrated into its...
The trial of I. Lewis "Scooter" Libby, Vice-President Cheney's former chief of staff, on charges of perjury and...
MySpace has launched a French version of its popular social-networking site, expanding into Europe with a strategy of...
The NYC Commission on Human Rights has released the first set of goals submitted by the 15 advertising...
A major ad-sales agreement between Google and CBS is imminent and would likely include both advertising and content...
In the re-do of its creative and media review, Wal-Mart has awarded its $580 million account to the...
Online advertisers may find themselves in a marketplace similar to television's upfront market this year, according to Bruce...
Mini USA has launched an outdoor campaign using digital billboards that flash personalized messages to Mini drivers as...
AT&T will launch its largest-ever ad campaign today (Monday), in part geared toward absorbing Cingular Wireless into the...
In its latest move toward a completely free, ad-based model, AOL has sold its Music Now unit to...
In 2006, Microsoft introduced a slew of online offerings - Virtual Earth, a new portal, online video, classified...
To launch the 2007 Ford Edge this December, the U.S. car company embraced digital - its biggest commitment...
Tim Kopp is leaving Coke, where he has served as VP-global interactive marketing, to join WebTrends at the...
Joanna Shields, who heads up Google's European strategic partnerships team, has agreed to run a new international division...
AOL has put in a $900 million bid - one that analysts say needs sweetening - on TradeDoubler,...
The Warner Brothers Studio 2.0 unit, which creates short-form broadband and mobile content for marketers, has struck a...
The user-generated online video market (UGOV) exploded in 2006 and by the end of the year user-generated videos...
With hit web properties Skype and Kazaa behind them, Scandinavian entrepreneurs Janus Friis and Niklas Zennstrom are backing...
Small and even medium-sized companies are slimming down their budgets dedicated to search engine marketing, as big brands...
Microsoft is testing a keyword and website analytics tool - code-named "Gatineau" - to compete with Google's free...
Some 20 percent of mobile users have video-enabled phones, yet less than 10 percent actually use them for...
MySpace is beginning to face competition from social-networking sites that focus content and services on the preferences of...
The New York Times's new promotional campaign titled "These Times Demand the Times" will expand to include a...
A controversial video, radio, and online HIV campaign titled "Look, listen, love, respect" enlists four female celebrities -...
Movie distribution company Netflix will begin allowing customers to receive movies and TV shows directly to their PCs...
Web-research firm Dynamic Logic released a report on which online video ads fare best by testing them with...
Continuing its international expansion, Avenue A/Razorfish has entered the Japanese market via an alliance between the agency's holding...
Google sites captured 47.4 percent of the U.S. searches in December, gaining 0.4 percentage points from the previous...
EMI Music and Chinese search engine Baidu.com are partnering to bring free music to Chinese web users via...
Miva has created an ad network for publishers, allowing them to place a Miva-powered search box on their...
Behaviorally targeted online advertising network Tacoda has entered into a multiyear licensing agreement with comScore Networks to integrate...
Just 18 months after updating ad-platfrom Radial, in-game advertising firm IGA Worldwide launched Radial 2.0 offering a much...
Imagine watching a James Bond flick online - and being able to click on 007's watch, his car...
MySpace is the most popular social networking site among U.S. mobile social networkers - those who upload content...
Ubisoft is aiming to prove that the Nintendo Wii is so simple… even a baby could use it....
MTV Networks' 24-hour college network, mtvU, said Wednesday it had agreed to acquire the RateMyProfessors.com website by March,...
Hollywood talent firm United Talent Agency is partnering with Veoh Networks (an internet-TV peercasting network) to create a channel...
Audi USA Executive VP Johan de Nysschen said the automaker is "frustrated" that it hasn't been able to...
Cadillac wants you to meet Fat Joe and Joan Jett. The carmaker's new online brand promo shows a...
A new study shows that 85 percent of women ages 25-44 read direct marketing pieces, whereas 53 percent...
Convinced that Second Life is a credible vehicle for social interactions, commerce and entertainment, Linden Research, the virtual...
IAC has tapped former About.com and AllBusiness.com CEO Peter Horan for the role of CEO of IAC Media...
Digital music sales almost doubled worldwide in 2006, but that still wasn't enough to make up for the...
To help relieve parents' fears that their children are at risk on MySpace, the social-networking site is adding...
The former head of radio at Omnicom's pooled buying unit OPera, Jonathan Gillespie has joined Google in a...