2007 October 17 - MarketingVOX

Broadcasters Launch $700M Campaign on Digital TV in '09

The National Assoc. of Broadcasters is kicking off a $700 million campaign to tell Americans that TV airwaves will go entirely digital by Feb. 17, 2009. The 2005 Government Accountability Office found that 19 percent of the US — 21 million... continue reading »

Acxiom Goes Behavioral for Online Direct Marketing

Romney Leads in Campaign Advertising; Clinton, Obama in Tight Website Race

MoveOn Sanctions Dropped Google Ads for Political Campaign

Etology Ad Marketplace Hits 1 Billion Ads Served Per Day

YouTube Video ID Filter Up and Running

Marketers Increase Social Media Spending, ROI Not a Concern

Toyota Goes Deep into Target Demo with Web, Gaming Push

States Push for Age Verification on Social Networks

Social Networks Make Savory Gateways into Retail

MySpace Signs Licensing Deal with Sony BMG

ESPN, Nielsen Make Foray into Cross-Media Measurement

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The latest practical news and developments at the intersection of search, email, social media, mobile marketing, web analytics, online advertising, ecommerce and more.