Online gamers make up a large auto-owning demographic, with 73 percent of gamers' households owning two or more...
MTV will be shutting down its iFilm video site early next year, reports Advertising Age.
iFilm.com and SpikeTV.com, both...
Tearing a page out of the social networking playbook, Yahoo has decided to appeal to developers to help...
A study found that headline-worthy news in the mainstream media differed from stories deemed most popular among user-generated...
The New York Times reports that Yahoo is currently in the process of internal testing for a new...
Total advertising expenditures in the first half of '07 totaled US$ 72.59 billion, down 0.3 percent from the...
A Swedish firm called TerraNet is currently testing a peer-to-peer model for making free mobile calls.
Peer-to-peer, or P2P,...
A start-up called Veveo boasts the ability to index online video, then convert it to a format that...
Multichannel data utilization is marketers' greatest challenge, cited by almost 30 percent of respondents to a recent survey...
Digital media shop Organic has begun offering marketers opinions on how strong their online efforts are, reports ClickZ.
Organic...
Whereas only 13 percent of adults have ever watched commercials via online video, some 60 percent of college...
Veteran entertainment producers Marshall Herskovitz and Edward Zwick have partnered with MySpace to distribute the new series Quarterlife,...
Nearly 70 percent of catalog marketers reported increased multichannel sales over the prior year, and 59 percent reported...
After WebMD's shares leaped 8 percent on Wednesday, analysts acknowledged chatter of late that Google may come a-wooing,...
Sprint Nextel has debuted a new service allowing shoppers to compare and buy products using mobile phones, reports...
Online consumers are consistently more receptive to behaviorally targeted ads than contextual advertising, with behavioral targeting (BT) outperforming...
A Trojan virus has been using Right Media's ad servers to spread across the internet, reports ClickZ.
The surge...
Republican presidential candidate Fred Thompson's website, http://www.fred08.com/, was the most-visited website among those of all presidential candidates for...
After a year in beta, Google has opened AdWords to its Mobile Search product.
Keyword management will be integrated...
The Lending Club, a P2P lending service with an app on everyone's favorite social network, has just exceeded...
Eight of 10 Americans have little patience for merchants who don't answer the phone.
For the key demographic for...
After efforts to improve its product line failed to light a spark under would-be consumers, General Motors plans...
Travel planning site Orbitz is set to roll out a social network allowing customers to share information amongst...
Yahoo Music has enlisted MTV to help distribute Nissan Live Sets, an online music performance series the company...
Sprint and E! are partnering to bring streaming coverage of the Emmys ceremony to mobile users, reports Mediaweek.
The...
Microsoft seemed, for a while, to be making a move in increasing search share via its Club Live...
In preparation for the fall season, NBC is reconfiguring its online video player - both for new shows...
Nearly 75 percent of US internet users watched an average of three hours of online video in July,...
Faced with ad options that didn't meet advertiser expectations, Facebook has introduced new payment and targeting options for...
Most teens (51 percent) find out about new TV shows from TV ads and promos.
Buzz is also a...
Joost and Paramount have just inked an agreement that empowers the online TV site to distribute classic films...
Today Google will attempt to take a moral tack on the internet piracy debate, demanding that new international...
Yahoo has acquired BuzzTracker, a news aggregation site with a pricetag "somewhere between US$ 2 and US$ 5...
Consumer health site RealAge has been snapped up by Hearst Magazine for an estimated US$ 100 million, reports...
The United States has passed a milestone in telecommunications history: Cell-phone-only households now outnumber landline-only households, according to...
Google has put up US$ 30 million to the first private enterprise that can land a rover on...
Intel, the world's largest maker of computer chips, has acquired Havok, a provider of software and services used...
Professionals have yet another community-building option from which to choose. AdweekMedia has just announced its foray into marketing...
Google is expected to launch its own web-based presentation software, reports Read/Write Web.
The product, called Presently by...
CNN reports on a couple of big moves over at MTV, designed to make the brand cooler in...
Coremetrics announced it will begin tracking user behavior outside of isolated incidents to provide a more well-rounded profile...
After some wait, Yahoo has finally released its concept social network Mosh - which, it turns out, is...
Despite a whopping 117 percent year-over-year growth in unique audience, which numbered 19.2 million in August, Facebook remained...
ComScore has announced it will begin measuring blog readership numbers, as well as those of social networks, reports...
Prince has announced plans to "reclaim the internet." Reasons for the declaration include unauthentic memorabilia sold on eBay,...
Traditional radio remains important to Baby Boomers, who nevertheless display a remarkable ability to adopt new media into...
A survey conducted by YouGov plc found British women prefer the figures of Catherine Zeta-Jones and Charlotte Church...
Ripe Digital Entertainment has signed a deal with Joost to distribute content from its RipeTV, OctaneTV and FlowTV...
Microsoft has selected Datran Media to handle its email marketing worldwide.
The tech giant will use Datran's StormPost platform...
The IAB, in conjunction with the Media Rating Council (MRC), is developing what it calls Audience Measurement Guidelines,...
