The porn industry is known to have driven advances in technology - from the growth of broadband to...
The organization that oversees internet domain names has rejected a proposal to create a .xxx domain for adult...
After failing with ad appeals, Microsoft is now counting on the persuasive powers of cold hard cash to...
Technology company Cisco will begin sponsoring a user-driven redesign of Slate's "Fray" discussion forums, according to MediaPost.
The...
Goodby, Silverstein & Partners beat out Ogilvy & Mather to land creative duties estimated at $40 million on...
Once upon a time, aspiring rock stars sent dozens of demo tapes to record label bosses. Now SonyBMG...
FuckedCompany, the documenter of the dot-com boom/bust and repository of leaked info from failed businesses, is up for...
YuMe Networks, which specializes in broadband video advertising, has teamed with file-sharing pioneer BitTorrent to launch a campaign...
Former R/GA executive creative director Mat Zucker has joined Agency.com to replace the recently departed Tom Ajello as...
Google has filed a patent for in-game ads that will allow it to track player activity and target...
When NBCU and News Corp. finally take the wraps off their new online video platform, it will feature...
Consumer goods giant Johnson & Johnson has put its estimated $3.3 billion media planning and buying account up...
EMI Group plans to sell digital music with no digital rights management (DRM) restrictions via Apple's iTunes, reports...
Americans still love their TV, but online video has also found mainstream acceptance: At the end of 2006,...
Hearst-Argyle Television announced three additions to its digital media team Monday. Terry Casey, Chris Steib and Judy Stone...
Aegis Group's Carat will retain the global media account of Philips Electronics, reports AdWeek.
Carat edged out Mediaedge:cia...
Airtran Airways is lanching an online game starring a virtual version of Indy racing star Danica Patrick. The...
Former erinMedia research chief Michael Vinson has joined GM Planworks to spearhead analytics initiatives, according to MediaPost.
Vinson...
A new startup is hoping to link advertisers with those smart (and tech-savvy) consumers who like to create...
Internet measurement firm comScore has announced plans to file an IPO, reports PaidContent. The income from the IPO...
The Newspaper Association of America is touting numbers that show young people's reading of online newspapers is up,...
The Alpha Mom is the latest marketing buzzword, referring to the modern mom who is educated, tech-savvy -...
Far from letting Microsoft run off with DoubleClick, Google has now entered the bidding process, reports CNET.
Previous...
To promote new album "Year Zero," Nine Inch Nails frontman Trent Reznor is using a multimedia scavenger hunt...
While everyone is looking in the other direction, Google has steadily built up networks around its online display...
Uncle Ben, the name behind food giant Mars's line of rice products and side dishes, has been promoted...
As anticipated, Lonely Planet has launched LonelyPlanet.tv, an online community featuring Lonely Planet TV programming, user-generated videos, blogs,...
ZenithOptimedia has revised its global ad spending outlook and now predicts that the internet will overtake radio as...
WPP Group chief Sir Martin Sorrell has advised ad buyers everywhere to begin experimenting with new media or...
Google has announced the creation of an automated platform for ads running on EchoStar DISH Network's 125 networks....
Computer hackers managed to steal information from at least 45.7 million credit and debit cards from TJX Cos....
Cable network BET has added three executives to help it ramp up cross-platform ad sales, reports MediaPost.
Janet...
Clear Channel Outdoor is continuing to expand its digital billboard network, and has announced the next four markets...
Ads are changing the casual gaming world drastically, with in-game advertising for casual downloadable games producing a 200-500...
With the rate of innovation increasingly sharply in recent years, agencies have had to adjust significantly just to...
Game developer and producer 10tacle Studios and Viacom Germany, owner of MTV Germany, have announced that they will...
For the first time in its 11-year history, MSNBC.com has launched a branding campaign.
Print ads will appear...
Sports-equipment maker Spalding is giving out basketball answers with a new mobile campaign, reports PROMO Magazine.
Mobile users...
MySpace will hold its own presidential primary January 1 and 2, 2008, before any of the official state primaries,...
Mobile users passing by one of two HSBC's London branches may receive an ad on their device from the...
Real estate site Zillow.com this week launched "EZ Ads," a do-it-yourself system that allows users to create an...
Advertising revenue from MySpace could finally start to rise substantially - two years after the social-networking site was...
Major League Baseball wants to wet its beak from both the subscription and advertising revenue troughs, reports Investor's...
Microsoft is ready for the public to start using Office 2007 and is launching a huge interactive campaign...
The state of Utah has passed a bill that could impact the practice of buying competitive keywords, reports...
The media and information industry M&A market maintained a brisk pace in the first quarter of 2007 with...
Google has launched, in open beta, its Google Website Optimizer, which helps websites test-drive various landing pages to...
DoubleClick is setting up a Nasdaq-like exchange for buying and selling online banner ads, bringing together web publishers...
A Seattle-based firm that manages online video players for companies is releasing software that will let others create...
Mobile Virtual Network Operators (MVNOs), such as Amp'd, Boost and Virgin Mobile, have been gaining steam, and now...
