Lillian Vernon Corp. has created a destination online devoted to showcasing its Lilly's Kids catalog, Multichannel Merchant writes...
The New York Times has launched DealBook, an online financial news report, on NYTimes.com, the company announced yesterday....
Online sales for the sixth week of the year, ended Feb. 12, reached $1.74 billion, 11 percent more...
The CEO of the WPP Group said traditional media companies - including WPP's own ad agencies - are...
The code for AOL's ubiquitous Instant Messenger, which has more than 50 percent market share, has been opened...
AT&T's proposed $67 billion acquisition of BellSouth has short- and long-term repercussions for ad spending in the telecom...
U.K.-based Aegis group's total revenues rose 16.5 percent to $1.511 billion in 2005, while profits jumped 17.1 percent...
The launch of search marketing company Did-it.com's Conversion Index - which compares search performances of different publisher segments...
Under fire for its less-than-employee-friendly policies, among other reasons, Wal-Mart has apparently been rallying a force of blogger...
Despite the increasing popularity of Internet Protocol Television (IPTV), 46 percent of the 6,000 consumers surveyed across France,...
Most iPod users say they'd be willing to watch an ad in return for obtaining free video downloads,...
Google said investors should pay no mind to an internal financial forecast that was posted on its website...
The increasing popularity of online-dating sites and social-networking sites such as MySpace.com and Facebook.com has marketers eager to...
Mergers and acquisitions transactions in the direct marketing industry (marketing services, marketing technology and multi-channel marketing) totaled 469...
During the Women in Games International conference held recently in San Francisco, Lisa Sikora, of the Casual Games...
eMarketer forecasts that paid search ad spending in the U.S. will grow 26.2 percent in 2006, seven percentage...
VNU this morning agreed to be acquired by a group of private equity firms in a deal valued...
Online marketplace CafePress has added tag-based targeting capabilities to ads on websites in its affiliate program, allowing webmasters...
Microsoft has launched a new search engine that it says is better and faster than previous versions and...
Advertising.com's third annual survey of interactive publishers has found that publishers expect increased spending for online branding from...
The online edition of the New York Post ran a lead article on the investigation into the sexual...
TiVo and Verizon Wireless have partnered to allow TiVo subscribers to schedule show recordings via mobile phones, reports...
Startup Kitmondo.com has announced its first partner for its cost-per-lead online classified advertising program for B2B publishers, reports...
CMP Media has launched vertical search engine TechSearch.com, in beta, that indexes content from CMP's and other tech...
Though the wireless industry was optimistic about cellphone-based advertising and content distribution, the fear of consumer backlash has...
List brokerage ParadyszMatera's most recent list universe report found that consumer catalog lists lead other consumer file types...
Ask.com has expanded its European presence with the launch of Ask France, Ask Italy and Ask Netherlands, Search...
Hilton has launched a series of microsites designed for specific customer segments - from wedding planners to Olympics...
Google has agreed to establish a $90 million fund to settle the class action lawsuit originally filed by...
A video that more-or-less faithfully re-enacts - with live actors - the introductory segment of The Simpsons show...
Google has just added demographic targeting to AdWords campaigns in an apparent initial response to Microsoft adCenter's vaunted...
Sirius Satellite Radio may be the only fully commercial-free satellite music service left, because an arbitration panel told...
Agency.com yesterday named David Eastman its CEO, and he will be responsible for all aspects of worldwide operations...
TowerPod, a service that offers podcasters rights-cleared music and a way to earn income, will be launched by...
Though 56 percent of CMOs say the web is central to their marketing strategy, some 84 percent of...
As the three-year-old legal dispute between the Seattle Times and the Seattle Post-Intelligencer comes to an end, credible...
The local paid-search market is expected to reach nearly $1 billion ($987 million) this year, up from $418...
Amazon.com wants to launch a service that allows users to download movies and TV shows and burn them...
Yet again challenging Microsoft, Google has acquired Silicon Valley startup Upstartle and, in the process, its Writely web-based...
At Nickelodeon's 2006-2007 upfront, the kids cable network released a new round of shows, several of which are...
America Online's offer of free third-party email accreditation services has not curbed the efforts of advocacy and nonprofit...
AKQA, which has already run mobile campaigns, including one for Nike to promote its London 10K race, has...
Two executives from internet companies recently acquired by News Corp. will assume key posts at Fox Interactive Media,...
Early this morning, the Knight Ridder board accepted a McClatchy offer to buy the company for $4.5 billion,...
According to an ExactTarget study to be released this week, the bigger the email list, the lower the...
Newspaper ad revenues totaled $14.3 billion in 4Q05, a mere 1.4 percent than in the year-earlier quarter -...
WebTrends will this month launch a new data warehouse product and a new version of its WebTrends Analytics...
The Hershey Company has announced that for its Take 5 candy bar it is launching a 360-degree marketing...
Some 52 percent of surveyed marketers said paid search in 2005 outperformed - for the first time in...
A March 7 Microsoft memo obtained by Business Week outlines Microsoft's Windows Live objectives and progress, pointing to...
