The struggles felt by the entire newspaper industry - including flat or declining advertising revenues, declining circulation, and...
On Day 1 of March Madness (Thursday), more than 1 million video streams carried CBS's free on-demand, out-of-market...
Troubled General Motors, famous for sticking with the agencies on its roster, may be thinking twice about its...
In a 21-page ruling (pdf) Friday, U.S. District Court Judge James Ware ordered Google to turn over to...
Contextual targeting technology provider Crystal Reference Systems has been acquired by European marketing services provider Ad Pepper Media...
Online retailers that let email subscribers change their preferences when they're in the process of opting out can...
The Newspaper Association of America has launched a $50 million ad campaign - which broke today, with retro-looking...
DoubleClick today announced that it has agreed to acquire Falk eSolutions, a global provider of online advertising delivery...
Fast approaching a taxing time of year, financial services marketers accounted for 28 percent of all online impressions...
Kraft and Pfizer are joining P&G, Unilever and SC Johnson to support Project Apollo, a joint venture between...
As the FIFA World Cup approaches, Google and Nike have quietly launched Joga, an invitation-only social-network website for...
