Storms, NY Transit Strike Drive Record Numbers for Internet Broadcasting
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Storms, NY Transit Strike Drive Record Numbers for Internet Broadcasting
Meredith Ad Revenues Grew 32 Percent in Q2Meredith Corp. - thanks to strong ad revenue from magazine and online divisions, and from its newly acquired titles - posted a 12 percent gain in earnings for its second quarter, ending Dec. 31, MediaWeek reports (via MediaBuyerPlanner). Ad revenues... continue reading »PointRoll, On2 Partner for Video-Enabled Online AdvertisingGannett's PointRoll has partnered with On2 Technologies to add new video-encoding capabilities to PointRoll video units, the companies announced. PointRoll is licensing On2's Flix Engine and Flix Pro toolsets to create and deliver Flash 8 video-enabled online ads. PointRoll said... continue reading »Microsoft Creates Global Sales Unit; Bradford Is ChiefSignaling that Microsoft is intent on putting a dent in Google's dominance of online advertising, it has created a global sales and appointed as its head Joanne Bradford, MSN.com's VP of chief media revenue officer, reports AdAge. She will remain... continue reading »Europe's Online Advertising Market Growing QuicklyThe state of internet advertising in Europe is about what it was in the U.S. two years ago - and is growing rapidly, according to an eMarketer report. Online advertising ad spend in the five largest countries of Western Europe... continue reading »Ad, Watchdog Groups Want Utah Email Law Struck Down
Google Tests Desktop AdWords EditorGoogle this week began testing a desktop application - AdWords Editor - for managing multiple AdWords campaigns, in multiple accounts, and then bulk-uploading changes, reports ClickZ. "The application is particularly useful for advertisers with large accounts containing multiple campaigns and... continue reading »Online Recruitment Ad Spend Up 175 Percent in 2005Online advertising revenues at recruitment sites nearly tripled in 2005 - in part due to the role of new market players - and are forecast to overtake newspaper job ad revenues in 2007, according to a Borrell Associates report, "2006... continue reading »Jumpstart Automotive Launches New Lead Program
Bad Online Shopping Trip Could Cause Offline Brand HavocAn Allurent survey after the record-breaking online holiday shopping found that retailers are risking significant damage to their brands by failing to deliver a positive customer experience online. Some 82 percent of respondents said they would be less likely to... continue reading »Microsoft Makes Space for Ads on MSN Spaces BlogsMicrosoft is expected to launch a major upgrade of MSN Spaces, including its blogging features, to include a revenue-sharing advertising option and a new partnership with Kanoodle and Amazon.com, reports Publish, citing Liveside.Net and other Microsoft watchers. Apparently, MSN is... continue reading » |
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