Former CEO of Intermix Media Brad Greenspan has agreed to pay a $750,000 fine to settle a spyware suit brought by the New York State attorney general's office, reports AdWeek. The agreement includes an admission that under Greenspan's direction Intermix...
continue reading »
Blog spam - or splog - a problem that's been brewing for months, finally boiled over this week and created a real mess, especially for Google, whose Blogger blog-creation tool and BlogSpot hosting service were used to launch the biggest...
continue reading »
Digitas CEO David Kenny said the agency's relationship with key client General Motors remains strong despite the departure of key executive Jack Bowen, the carmaker's director of consumer relationship management, reports AdWeek. Digitas also reported that fee revenue for the...
continue reading »
EyeWonder has launched a new push-down expandable ad format, reports iMedia (via MediaBuyerPlanner). The new format is available to advertisers on sites such as the CNN.com homepage.
EyeWonder's push-down ad slides webpage content out of the way upon expansion and back...
continue reading »
Search marketing firm BeyondROI will automate the now labor-intensive selection of keywords with its Beyond Words product, which extracts a list of keywords from URLs and then feeds them into search campaigns on Google and Yahoo, writes MediaPost. Beyond Words...
continue reading »
In what is usually a slow quarter for online, Google reported a record $1.6 billion in revenue for the third quarter, nearly double in the same quarter a year ago, and up 14 percent from the second quarter of this...
continue reading »
Blog and RSS advertising network Pheedo is testing a program for advertisers that want to launch integrated multi-channel campaigns across blogs, RSS feeds and podcasts, reports ClickZ. "If your ad message is only in one of these channels, there's a...
continue reading »
On the eve of Firefox's first anniversary, the Mozilla Foundation celebrated the 100 millionth download of the browser on Wednesday, writes CNET. It's being downloaded 200,000 to 300,000 times per day. The first release of version 1.5 will ship in...
continue reading »
It's now China's turn to be angry at Google - for having decided to stop calling Taiwan a province of China - reports the BBC. Google Maps deleted the words "a province of the People's Republic of China" from the...
continue reading »
Seeking to justify eBay's $4 billion purchase of web-based communications phenomenon Skype Technologies, Meg Whitman, eBay's chief executive, said consumers can expect in a few short years to make telephone calls for free, with no per-minute charges, as part of...
continue reading »
Advertisers, marketers and retailers, worried that fuel prices will crimp spending on holiday shopping later this fall, are moving up their Christmas pitches, reports the New York Times (via MediaBuyerPlanner). "It's not just getting an earlier start on the Christmas...
continue reading »
