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July 20th, 2005
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eMarketer: Fear Not the Cookie MonsterAccording to eMarketer's just-released "The Cookie Report," web advertisers and publishers must convince internet users of the benefits...IAC Acquisition of Ask Jeeves CompletedIAC/InterActiveCorp yesterday announced the completion of its acquisition of Ask Jeeves, which will continue as an operating business...Google Still in Lead, Achieves Search Record in Q2Google fielded 5.65 billion, or 37.6 percent, of U.S. queries, placing it at the top of the heap...24/7: Behavioral Targeting Results in Gains, but InconsistentClickZ and MediaPost offer different takes on behavioral-targeting research issued today by 24/7 Real Media, the former emphasizing...Third-Party Cookies Going Stale for E-TailersRetailers would be wise to use first-party rather than third-party cookies if they want a more complete view...Carmaker Sites Burn Rubber in JuneEclipse advergameboosts traffic June saw an 8.2 percent increase in traffic over May for the top 10 sites in...U.N. Body Challenges U.S. Control of 'NetA United Nations working group has published a long-awaited report that effectively challenges U.S. control over internet domain...Autonomy, Blinkx Venture into ChinaSoftware developer Autonomy has formed a joint venture with a Chinese telecom firm and search engine Blinkx to...BBC to Sell Online Ads, ContentThe BBC is planning to sell programs and display advertising to overseas viewers via its website in an...Become.com Offers Comparison ShoppingShopping research site Become.com has added integrated comparison-shopping and several other features intended to simplify and expedite online...Ajax May Undermine Web Advertising, Analytics ModelsAjax, a do-it-yourself approach using a hodgepodge of JavaScript, Dynamic HTML, and XML to create faster and more... |
