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June 2005
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Domain Transactions Showing Stiff ReturnsDomain name market firm Zetetic released a study last week indicating that domain names are selling briskly and...Scripps Launches, GMC Sponsors Broadband Video SiteAs noted last month, Scripps is expected to launch today an online video destination with content from its...The Future of TV: OnlinePaidcontent provides a rundown of Newsweek International's cover story on the future of TV, focusing on the coming...McDonald's Tests Ooqa-Ooqa Browser Ad TechMcDonald's said it has begun trying out a technology, called Ooqa-Ooqa, that works only with Internet Explorer browsers,...Nielsen Acquires Dutch Ad MonitorNielsen said yesterday that it has acquired BBC De Media en Reclame Bank, an advertising research company in...Nothing but Net for Thomas Register - Print Versions Deep-SixedBtoB Online reports that the Thomas Register of American Manufacturers will no longer be published - at least...Hitwise: Print Pubs Confront Complexity as They Go OnlineAs print news organizations, amid declining circulation and revenue, embrace the internet, they find themselves in a competitive...Blogdigger Searches for Bloggers by LocationA new service from blog search engine Blogdigger launched this week locates bloggers - and only bloggers -...Study: Google and Yahoo Revenue Comes at Publishers' ExpenseThe remarkable revenue growth registered by Google and Yahoo is coming at the expense of the 10 largest...Studies: Online Shoppers not Clued-in on Prices, Newbies Earn and Spend LessMost U.S. consumers don't realize that e-tailers and retailers may charge different prices for the same products, depending...Email Coalition Sets Authentication RequirementThe Email Service Provider Coalition is now requiring its members to implement authentication for all email they send...SBC Broadband Now Cheap as Dialup; High-Speed Upsurge SeenSBC Communications yesterday said it would further reduce its low-cost broadband service price significantly - by 25 percent....AIGA|Aquent 2005 Survey of Design Salaries IssuedThe sixth AIGA|Aquent Survey of Design Salaries was released yesterday. The survey is considered a benchmark and compensation...Web Adspend Up 8.2 Percent in First Quarter, Total Adspend Up 4.4 PercentSpending for U.S. online advertising, excluding search marketing, continued to grow in the first quarter, according to TNS...eBay Goes on Shopping.com Spree, Spends $620MMeBay on Wednesday said it would acquire online comparison-shopping site Shopping.com for approximately $620 million in cash, Reuters...OPA Study Probes Psychology of Online ExperienceA new study from the Online Publishers Association on website user experience ranked "entertains, absorbs me" as the...MSN Launches Multi-Channel Music CampaignMSN has launched a multi-channel ad campaign for its downloadable music service with an offer to buy one...Music Blog Ad Network LaunchedA group of music bloggers has formed the Music Blog Network to help marketers target the blogs' music...CNET Chases Online Ad Dollars with Launch of TV.comCNET's TV.comclick to enlarge CNET Networks is launching a website about TV shows to take advantage of the booming...Europe Search Engine Business to Boom SoonThe search market in Europe is set to boom according to the latest figures from Nielsen/NetRatings, U.K.'s PCpro...Yahoo, Cisco Combine Anti-Spam TechCisco Systems Yahoo are combining their technologies to combat email spam and forgery, the AP reports. Announced Wednesday,...ICANN: Now You Can Use '.xxx' DomainOnline customers of porn, and those just browsing, will have their own porn-zone domain - .xxx - which...DMA Issues Member PrinciplesThe Direct Marketing Association postponed the update of Guidelines for Ethical Business Practice and instead issued 10 principles...Burst Cookie Survey: Consumers 'Don't Understand, Say Maybe Useful, But Some Delete Anyhow'Burst Media has weighed in on the internet cookie controversy with its own survey, slicing and dicing the...Top 10 U.S. Unsubscribe Violators ListedUnsubCentral and LashBack yesterday released a list of the top 10 U.S. "Unsubscribe Violators" - marketers and advertisers...E-Newsletter Moms: 'Give Me Discounts, Save Me Time'Most mothers who are multi-channel shoppers and have young children subscribe to up to five email newsletters from...Google Intros Free Site Submission for SearchGoogle today launched a new service for publishers to automatically submit web pages to Google, NetImperative reports. Google...AdMission Digital Media Patent May Have Serious Ad ImplicationsOnline classifieds technology provider AdMission now owns a digital media file patent that could have serious implications for...Forbes.com Launches Enterprise IT SearchForbes.com yesterday launched a vertical search engine focused on enterprise IT products and services. The search box will...Secret Google Lab Uses Real People to Rate SearchGoogle is apparently using real-live people to review and improve search-results quality. The Search Bistro blog reveals (via...AOL Again Offers High-Speed AccessAmerica Online has revived its strategy of bundling high-speed access with its service to help curb subscriber flight,...Yahoo to Benefit from SBC Broadband BetBusiness Week writes that SBC's introduction of cut-rate DSL means big returns for Yahoo, which has a deal...Sun Micro Stays with Starcom, to Spend Half of Budget OnlineAdWeek reports that Sun Microsystems will keep its $50 million media account at Starcom, even after a three-month...DMA Seeks Comments on Online Ethics GuidelinesThe Direct Marketing Association today said it has launched Direct Comment, an online initiative to let DMA members...Citrix Aims to Speed Up E-Commerce with NetScaler PurchaseAccess infrastructure vendor Citrix Systems Friday announced that it will be acquiring NetScaler for $300 million in cash...Germans Ally with French to Counter Google Print HegemonyTo counter Google Print, the search giant's project to digitize and offer free, searchable versions of major university...FindWhat, Espotting to Re-Brand as Miva MediaFindWhat.com, which recently experienced some finance-related tremors, has announced that it is changing its name to Miva Media...Waldman to Publishers: RSS, or Possibly PerishSimon Waldman of the Guardian offers a sober overview of RSS and news aggregators - ''Opportunity or Threat?"...AzoogleAds Bows BlueTime for Brand AdvertisingPerformance-based online advertising network AzoogleAds today announced its BlueTime optimization technology, which uses a results-driven approach honed for...A Crack in the Dam: TV Upfront Sees Break in PricesLike the oneover the Dniepr For years buyers swore annually that they weren't going to get taken to the...DoubleClick to Issue Initial Probe of Online Ad Targeting MeasuresMediaPost writes that DoubleClick is scheduled to issue today a report that examines three methods of determining whether...Google Eyes B-to-B MarketGoogle is apparently still gunning for the B-to-B market, fielding the results of a study showing that search...Experian Web-Based Tool Offers Up Business DataExperian announced today that it has launched BizInfo Online, a web-based database tool that contains data on more...Don't Hold Breath for Meshing of FeedsOne of the reasons blog postings get fairly instant attention online is the "ping," a quick message sent...Scripps to Buy Shopzilla, Expand Online BusinessComparison-shopping site Shopzilla is being acquired by E. W. Scripps, which says it is "moving to capitalize on...Coke do Brazil Launches Music Site, BlogAdverblog reports the launch of a new Coca Cola site for the Brazilian market that incorporates a blog...MarketWatch Launches Sponsored SectionsDow Jones & Co. launched new, advertising-sponsored industry-specific sections on MarketWatch, DM News reports. One of the two...AOL Free Web-Based Email DebutsAs anticipated, America Online launched its free, web-based email service on Monday, departing once more from its fee-based...Online Sales Flying High, Up 35 percent for WeekOnline sales continue their robust growth - up 35 percent for the week ending May 15 over the... |