Small and medium-sized businesses believe their websites help drive revenue generation, according to a nationwide survey of 1,032 leaders of small and medium-sized businesses, reports eMarketer. Interland's Spring 2005 Business Barometer found that two-thirds of business leaders credit their business...
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A federal appeals court granted eBay a stay in the patent-infringement case brought against it in 2001 by networking-systems developer MercExchange, reports CNET; the case is awaiting potential review by the U.S. Supreme Court, which will decide either to review...
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Online display impressions declined to 91.4 billion in April, from 97.1 billion in March, according to Nielsen/NetRatings' AdRelevance, reports MediaPost. Web media ads accounted for 20 percent of all April impressions - just as in April 2004 - but more...
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Microsoft today will release a final version of its desktop search offering as it tries to enter a market that biggest rivals Yahoo and Google have already staked out, writes CNET. After five months of beta testing and 1 million...
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CNN will drop its $4.95 fee for its online video subscription service in June, writes the New York Times. The move is part of CNN.com's plans to reorganize its web offerings to attract both more viewers and advertising dollars. Fox...
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Reuters and AOL have agreed to make Reuters business, fashion and sports news videos available through AOL's multimedia search engine Singingfish as well as AOL Search, reports AdWeek. Searchers will see a screenshot and description of the videos directing them...
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A new Pew study done together with BuzzMetrics failed to find inordinate agenda influence by bloggers in the 2004 presidential campaign. The dominant factor found by the study was, not terribly surprisingly, news events. Bloggers and "chatter" sites then amplified...
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Thomson Directories has launched online marketing packages that guarantee response to advertising for small and medium sized businesses, writes NetImperative. The "Guaranteed Response" packages enable advertisers to appear on several U.K. search engines, including Google, Wanadoo, Ask Jeeves and Tiscali....
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AdJab points to a Business Week piece on why some marketers have the hots for online video, although at the moment it may be "a mere blip in the ad market." Yet from GM to Unilever, advertisers - especially...
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Rick Sirvaitis, President and CEO of GM Mediaworks - established to handle General Motors' $3.5 billion media-buying account - has been pushed out by parent Interpublic Group after losing GM's business last week, reports AdAge. GM awarded the business to...
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Sabre Holdings has announced its acquisition of European discount travel site lastminute.com in a deal valued up to $1.08 billion, reports Internet News. Lastminute.com offered a rival service to Sabre's Travelocity Europe portal. Travelocity is expected to position lastminute.com as...
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