Mark Burnett Productions and Yahoo will produce a boxing event that will be exclusively available, live, to online viewers, according to an executive familiar with the deal, reports AdAge. The move appears to take on TV at its own...
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Interactive agency imc2 has established an RSS practice, called Dispatch, after some seven months of experimentation with the syndication technology, reports ClickZ. The agency is apparently betting that consumers will broadly adopt RSS as an alternative to email subscriptions, and...
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Email marketing services firm Lyris will be acquired by J.L. Halsey Corp. for nearly $24 million in cash and a promissory note of $5.6 million, DM News reports. Lyris will become a subsidiary of Halsey, which announced the deal Monday....
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Accela Communications of Southborough, Mass. announced the release of AccelaCast 3.1, a platform for the distribution of webcasts and on-demand rich media programs, reports BtoB Online. The new version of the rich media player lets users search for content and...
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Traditional media continued to lose consumer interest in the past year, while the internet gained, according a Burst Media survey of 2,600 web users who were asked about changes in their media consumption. Nearly 61 percent of respondents said they...
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America Online is launching yet another free product - an ad-supported email service tied to its AOL Instant Messenger (AIM), according to an AP story. Users will be able to send and receive mail with "aim.com" addresses using their AIM...
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Claria announced its PersonalWeb content-customization initiative, which will enable publishers to provide customized web content - conceivably entire pages - based on users' browsing behavior. iMedia reports that the technology was developed Vista Marketing Services, using Claria's behavioral insights platform....
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Yahoo today launched an early version of a new music service (rumors about which were circulating in March) in an effort to take on Apple's dominant iTunes and capture a good chunk of the online music market, writes CNET....
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After complying with Chinese requirements that it censor its search engine results to those people reaching them in China, Google has won a business license to operate in the Communist state. Reuters reports from anonymous sources that the search giant...
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Online shoppers spent $4.4 billion this year for Mother's Day - a 24 percent increase over the same period last year, reports Internet News, pointing to VeriSign stats released Tuesday. Fueling the spending was a 31 percent increase in the...
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Keyword prices rose 11 percent from March to April, averaging $1.95, according to the Fathom Online Keyword Price Index, MediaPost reports. The increase was driving by finance-related search terms. Average cost per click had already increased from $1.60 to $1.75...
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