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April 28th, 2005
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RSS Right on Target for Direct MarketersAmid the hubbub of Google's ventures into RSS territory, direct marketers, frustrated by the vagaries of email delivery...Ask Jeeves Q1 Revenue Doubles, Profit Beats Expectations, Stock FallsNo. 4 (or 5) search engine Ask Jeeves posted quarterly profits that beat expectations, but its shares fell...Visa Online Ad Chief Keeps Plugging at BudgetAdAge wrote a glowing hagiography of Visa's newly-appointed VP of online advertising and emerging media platforms, Jon Raj....Email Marketing Doing Better Than ExpectedEmail is still a powerful marketing tool if used well, writes eMarketer, citing a just-published report, "Email Marketing:...McAfee: Adware PUPs MultiplyingAdware was among items consumers least wanted on their computers, security company McAfee reported this week when it...Or Maybe the Wall Street YahooPaidContent points to an intriguing LA Times column titled "Next: Google Street Journal." Concluding his ruminations about the...Fear and Loathing for Google's Non-Search Branding NetworkBack when Google's automated search keyword auction was first introduced, this reporter was given an alpha preview. The...comScore: Search Market Not Changed Much in Last YearGoogle had a 36.4 percent share of the search market in March - up a half percentage point...Infinity Inflicts Podcast Channel on AM DialPodcasting, the internet equivalent of public access radio, will get a big boost in prominence in mid-May, when...Economist: Online Advertising on the AttackOnly as it can (though we try), the inimitable Economist offers [via AdJab] a sober overview of recent...Cuban Thinking Aloud about Click-to-CallBillionaire entrepreneur Mark Cuban says he has invested in Thinking Voice, a maker of click-to-call internet links for... |