JibJab launched a new advertainment piece titled Matzah. The viral video comes along with a preceding commercial for Intel's Centrino. The spot appears to be a simple repurposing of a TV ad.The video aired first on the Tonight Show with...
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Statistics Canada reported that Canadian companies grew online sales by 50 percent in 2004, although the amount (C$28.3 billion) remains disproportionately small relative to other developed countries. Only one in 14 Canadian firms sells online, a figure that remains unchanged...
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eMarketer reports on Forrester data showing that the 30 percent of internet users who refuse to buy things online are concerned mostly about credit card security. 62 percent of those surveyed cited security concerns as a reason they do not...
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NetImperative reports that Search engine firm Blinkx is using "The Hitchhiker's Guide to the Galaxy" to promote its latest search folder technology, Smart Folders, which continually monitors multiple information sources and collects relevant content. One type of Smart Folder is...
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eBay is the most popular brand on the web, while the least popular are McDonald's and Coca-Cola, according to a new global brand study from web monitoring company Envisional, reports NetImperative. The new "DEX" rankings show how brands fare when...
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Among the top 10 online retailers ranked by conversion rates in February 2005, only one, Coldwater Creek, has a significant bricks-and-mortar presence, according to a brief by MediaPost's Center for Media Research, citing the first Internet retail report card from...
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The percentage of US small businesses that use the internet to conduct e-business rose between 2003 and 2004, from 22 percent to 73 percent, and the figure is expected to reach 82 percent in 2005; moreover, nearly three-fourths of US...
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David Lazarus of SFGate writes that privacy issues aren't the only concern with web bugs that track people's actions as they file online tax returns with Intuit's TurboTax and H&R Block. The use of such bugs to gather information on...
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Newspapers will likely be losing billions of dollars in classified ad revenue to non-newspaper online classified ad sites by 2007, according to McKinsey & Co. execs who addressed the Newspaper Association of America's annual conference, reports AdAge. Luis Ubinas and...
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A vertical search engine targeting enterprise technology buyers recently launched at IT.com, reports ClickZ. Now in its second week of operation, it is supported by CPM-based sponsorship and pay-per-click listings - and has secured major tech advertisers as launch sponsors,...
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The manager of SiliconValleyWatcher noticed (via SearchEngineLowdown) the appearance of a Google-branded browser in its server log files. While these user agent listings are relatively easily faked, it may be evidence of the long-rumored and long-denied skunkworks project at Google....
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Google's first quarter saw enormous gains in both revenues and profits as it soaked up even greater shares of online - and for that matter, general - advertising budgets. Posting profits of $369 million (up about 600 percent) on revenues...
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DoubleClick posted a loss of about $1 million for the quarter, announcing results the same day reports surfaced that it might be acquired for roughly $1.2 billion. Analysts, having predicted profits ranging from one to three cents per share, were...
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