European firm Agence Virtuelle said it launched a tool for measuring organic search results across search engines in many languages at once. The E-positioning 4.0 application keeps tabs on positions translated into Latin languages, as well as Arabic, Japanese, Chinese,...
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BusinessWeek takes a look at internet stocks, finding that some may actually be worth some of the very high prices recently paid for acquisitions like those of Ask Jeeves, About.com and MarketWatch. Some, like ValueClick, are even trading at price-to-earnings...
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It used to be easy for manufacturers to bless certain companies as favored sellers for certain regions or types of products. But the increased market liquidity brought about by the internet is helping change all that, causing consumer packaged goods...
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eBay apparently had someone else in mind when it fired Goodby, Silverstein & Partners yesterday. It hired BBDO the very next day. eBay says it spent close to a quarter billion dollars on marketing last year, although TNS Media Intelligence...
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The International Herald Tribune examines the French campaign to find offense in Google's establishing of a virtual online library, scanning tens of millions of books from great libraries in the U.S. and the U.K. The man behind the growing populist...
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OneUpWeb launched a tool designed to monitor brands' trademarks employed on search engines. Added as part of the firm's ROI Trax software, the application ferrets out uses of trademarks and takes screenshots when found. OneUpWeb distinguishes from among three primary...
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MDC Partners became the latest ad agency holding group to admit it wasn't entirely sure what is going on with its financials, according to AdWeek. The Toronto-based parent of some of the U.S.'s major creative boutiques, like Crispin Porter Bogusky...
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As online media researchers argue over whether or not there is a serious problem in ad tracking due to cookie deletion, several firms are lining up in hopes of providing an alternative, according to ClickZ. One of the stronger candidates...
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The very acquisitive InterActiveCorp indicated it would be more choosy in its internet company diet, now that it is in the process of digesting the $1.85 billion purchase of Ask Jeeves. "We would look at other things, but the bar...
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Ask Jeeve's Bloglines service launched a new effort to make its RSS aggregation service into a full-fledged portal, complete with the sorts of services available on websites like Yahoo's My Yahoo. The new service allows for tracking of packages now,...
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