AtlasDMT Drops the DMT

AtlasDMT rebranded itself Atlas Solutions, according to BtoB Online. The switch came with a new logo and website design from identity agency Leonhardt:fitch.... continue reading »

eBay on Hook for Patent Infringement

A federal appellate court upheld most of an earlier ruling that held eBay violated a set of MercExchange patents with its "Buy it Now" feature. The court also upheld most of the damages, reducing the amount set as initial damages... continue reading »

Yahoo: No New Products Without Firefox Compatibility

Yahoo made a reach for additional street credibility with the web community by ensuring that all Yahoo products - current and new ones - will work just as well with the Firefox browser as they do with Microsoft's Internet Explorer,... continue reading »

Google Creates an Open Source HQ for Coders

Google created a Google Code site in an attempt to act as a central repository for open source code and API projects, according to CNET. Chris DiBona, former editor of Slashdot and current open source program manager for Google, wrote... continue reading »

European Search to Up by Two Thirds in 2005, Keep Growing

CRM Today reports on Forrester numbers showing European search marketing will grow by about two thirds in 2005. Total European spending should reach 1.4 billion Euros, according to Forrester, up from 856 millino Euros in 2004 and growing to about... continue reading »

French President Target's Google's Library Effort

Trop de livres Anglo Fearing cultural irrelevance, the leader of France bought into his chief librarian's concerns that a generous academic effort by Google to digitize libraries constitutes a threat to Europe's place in the pantheon of learned nations. According to... continue reading »

DMA Kills Off AIM

The Direct Marketing Association announced it is finally killing off the Association of Interactive Marketing after a long and sometimes acrimonious relationship with the online-specific advocacy group. The DMA bought AIM in 1998 at a time the direct marketing industry... continue reading »

Analysts Learning that Search Prices Are More Seasonal, Less Volatile

PaidContent points to a Wall Street Journal piece looking at whether or not search advertising prices are over- or under-priced. Volatility in the sector has caused hand wringing among financial analysts, but Did-It's Kevin Lee pointed out that everyone in... continue reading »

BlowSearch to Launch PPC System with Anti Click Fraud, Targeting Abilities

SearchEngineLowdown got early word that BlowSearch is launching its own pay-per-click bidding system to be launched this coming week. It is slated to include anti click fraud features, including an ability for advertisers to block their competitors' IP addresses, and... continue reading »

IPG Financial Confusion Deeper than Initially Indicated

The news about IPG got worse, with the mega agency conglomerate indicating it will not only be late on its financials for last quarter, but possibly this one and the next one, as it tries to find out just how... continue reading »

Online Advertisers Maintain Constant Industry Share of Voice

MediaPost reports that not much changed in Nielsen's AdRelevance figures for online brand advertising, with financial services again accounting for the plurality of marketshare at about 20 percent of measured online media. The individual advertisers within categories did change, but... continue reading »

China Cracks Down Further on Net Expression

China shut down another of one of the countries most active chat rooms, closing down the Shuimu Tsinghua site for students not attending the university, according to a UPI report. Last September, the same measure was enforced on Beijing University's... continue reading »